Segmentation is not new in analytics. In fact, it’s not new to marketing. Every product or service is meant for a segment in one way or another. But the concept of “another way” has grown ...

Business analysts are running into the limits of BI tools and looking for ways to do more advanced analytics. Python is the way forward. With data more critical than ever to companies’ success, Python ...

When it comes to working with data in a tabular form, most people reach for a spreadsheet. That’s not a bad choice: Microsoft Excel and similar programs are familiar and loaded with functionality for ...