E-commerce search startup Deft is releasing a multimodal search function for users to get better results. The company, which opened its service to beta users in May, has rolled out the new search ...

A fundamental shift in search behavior is underway, and many e-commerce executives are missing it entirely. While brands ...

In a rapidly evolving and increasingly competitive e-commerce landscape, retailers must continually refine their search and discovery experiences to meet consumer expectations when they’re shopping. A ...

Having a clear ecommerce search strategy is essential – especially during the holidays. Ready to refine your PPC approach? Success will hinge on seamless collaboration between sales, marketing, and ...

Data reveals Google AI overviews are disrupting ecommerce visibility, pulling product data from non-ranking sources. AI overviews are disrupting ecommerce search visibility. Most overviews pull ...

A significant 37.5% of ecommerce website traffic comes from search engines, making SEO critical for visibility and attracting potential customers. Focusing on product-focused keywords, improving ...

Wondering how to boost your ecommerce SEO to help you rank higher on SERPs? Do you feel like you’re getting a new competitor every day? In the era when everyone has an ecommerce storefront, how do you ...

eCommerce SEO is shifting in ways that demand attention. Search engines are getting better at understanding intent, AI-generated content is flooding the web, and Google’s updates are prioritizing ...

PPC for ecommerce operates differently from PPC for lead gen or SaaS. The way campaigns learn, the volume of conversion data, and the role each platform plays all require a distinct approach. After ...